We understand creators.
Reffero is a dedicated influencer and creator marketing company based in Kathmandu. We run creator programmes end to end — strategy, casting, commercial terms, production and measurement.
Influence isn’t a follower count. It’s whether an audience acts on what someone says.
Most creator marketing in Nepal is bought the way media was bought twenty years ago — by audience size, at a negotiated rate, measured in impressions. That approach reliably produces reach and unreliably produces results.
We start from the audience a brand actually needs, find the creators that audience already trusts, and instrument the campaign before it launches so we can say honestly which creators worked and which did not.
It means smaller shortlists, more argument at the briefing stage, and reporting that includes what underperformed. Clients tend to find that refreshing after the first time.
Infrastructure that helps us execute better.
Reffero operates a creator platform used across our network for discovery, campaign management, tracked links and payouts. It is not the product we sell you — it is the reason our creator data is current, our attribution is per-creator, and our creators get paid on time.